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More Like This Food industry continues to market junk food to children (NaturalNews) A study conducted by Children Now, a California-based child advocacy group, has been released that indicts the food industry for continuing to market unhealthy food to children. Despite many food companies' expressed willingness in years prior to self-regulate themselves and shift their advertising efforts towards more healthy fare, little change has been seen.

In 2006, the Institute of Medicine (IM) made recommendations to the food industry to reform their marketing strategies towards promoting more healthy, nutritious food rather than junk food. In 2007, the U.S. Council of Better Business Bureaus launched the Children's Food and Beverage Advertising Initiative, an effort aimed at meeting the IM recommendations. Over 12 of the nation's largest food producers agreed to cooperate in changing their advertising strategies.

The current study found that despite their promises, the food industry has generally failed to adopt any of the primary recommendations. Advertisements continue to entice children with nutritionally-deficient foods that are attractive to them, often trying to pass their products off as healthy when they are not.

Dr. Dale Kunkel, the author of the study, has concluded based on years of research that the marketing of junk food is a substantial contributor to childhood obesity. More than 72 percent of television food advertisements aimed at children today are for food products in the worst nutritional category. Only one percent of all advertising is for truly healthy foods.

Prior to 2005 when the initiative began, 84 percent of television ads were for food products in the worst nutritional category, representing a 14-percent drop since that time. Dr. Kunkel sees this as too little and is hoping that Congressional intervention will be the next step.

Comments by Mike Adams, the Health Ranger
Let's be straight about this: Any nation that wanted to protect the health of its children would flat-out ban the marketing of junk food to children.

The junk food corporations, of course, now claim "free speech" rights thanks to the recent U.S. Supreme Court decision that effectively grants corporations the same free speech rights as individuals. So now we're going to be overrun by "free speech" advertisements for junk food, targeted to children and infants in order to hook them on processed junk foods.

Corporations should be stripped of such rights. The corporatocracy cannot be allowed to poison our children with more toxic junk foods and sodas laced with chemical sweeteners.

The United States of America is supposed to be a nation of the People, by the People and for the People... not for the corporations!

Any nation that raises its children on junk foods has no real future. Sadly, that now seems to include the United States of America.

Sources for this story include: http://uanews.org/node/29055 A Makeover for Food Labels The consumer advocacy group Center for Science in the Public Interest wants to give the food facts label a makeover. WISCONSIN: Milwaukee Public Schools to Discuss Providing Condoms to Students Condoms and counseling would be made available to high school students under a program being proposed by health officials in the Milwaukee Public Schools system. If approved, it could take effect in the upcoming school year. The initiative, as advanced by District Health Coordinator Kathleen Murphy, would be labeled a “communicable disease prevention program.” Under it: *Condoms would be available only after a student consulted with a nurse employed by the high school. *A students could obtain up to two condoms. *The student also would receive literature on STDs and other issues. *Funding for the program would come from sources other than the school district. “We really want to make sure it’s not just the provision of a condom, but an opportunity for a student to have a conversation with a qualified health professional,” Murphy said. She said it was unlikely that parental consent would be necessary to receive condoms because state and federal law allows students to obtain contraception in outside clinics. At least one local group, the Wisconsin Abstinence Coalition, has objected to the program. Coalition Executive Director Sally Ladke said condoms should not be distributed to any student before a full medical exam, STD testing, and a comprehensive personal and family medical history. “Let’s have counseling with the kids. This should be done in careful consultation with a doctor,” she said. If approved, the program would join similar experiments in Philadelphia and New York. According to the federal 2009 Youth Risk Behavior Survey, 63.1 percent of high school students in the Minneapolis public school system are sexually active. Among the surveyed high school students who reported having sex, 66.2 percent said they used condoms. That percentage is a significant decline from 2003, when 70.5 percent of sexually active students reported using a condom. [Article source: http://www.jsonline.com/]

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